All marketers recognize the importance of using an image in conjunction with content marketing. “A picture is worth a thousand words” is absolutely true in the world of marketing. Research supports the notion that people respond to images. Images inspire thought and emotion and can make the difference between a customer making a purchase and not making a purchase. Combining excellent content with an appropriate photo that accentuates the written content is the recipe for effective marketing. Now, where can you find a database with tons of photos for a reasonable price? One Dollar – thats the reason for the name: Dollar Photo Club.
What Is Dollar Photo Club?
Dollar Photo Club (DPC) is an awesome resource for photos. I have found this review to be a great resource as well. This site advertises itself as a “dedicated photo bank for creative professionals”. A photo bank represents a library with tons of searchable photos. DPC is based on the photo bank Fotolia. With Fotolia as its parent company, Dollar Photo Club has access to a photo bank of millions of images.
If you use DPC, you will never run out of images. Consider this: over 100,000 images are uploaded on a WEEKLY basis. This equates to millions of photos to choose from. With different styles, colors, and designs there is something for everyone. You can find virtually any photo to add a visual aid to your marketing.The photos available to choose from are of high quality and high resolution. DPC photos are available in three sizes; small, medium and XXL. The Royalty-free collection features the highest resolution files.
Usability of Dollar Photo Club
Dollar Photo Club is extremely user friendly. Their site is very easy to navigate and setting up a membership is equally as simple. Even cancelling your membership is simple; you don’t have to deal with any cancellation fees.
This site is designed to make the choosing of photos a seamless process. Contrary to other photo library sites, Dollar Photo Club boasts a simplified design. The search feature of Dollar Photo club offers consumers multiple choices of photo styles and content. There is also an extended search option that is very easy to use and helps to narrow down the content to find exactly what you are looking for. Another helpful feature of the file detail page is the ability to close the search page, and then reopen right where you left off.
Affordability of DPC
Keep in mind that Dollar Photo Club is a members-only club with a limited membership. Membership is limited to ensure DPC is able to provide the best service to the most passionate stock image users. Interested parties must submit an application to the Dollar Photo Club Review Committee. After the application is received, a review is conducted and a determination is made.
Dollar Photo Club is extremely reasonably priced. The licensing options are presented in a unique format that sets this site apart from its competitors. The site offers two membership options. The monthly membership fee is $10 per month. This includes 10 high resolution images on a monthly basis. Each additional image is $1 and the membership can be cancelled at any time. The annual VIP membership includes 99 high resolution image downloads for $99 per year. This means that you get 99 images per year. Again, all additional images are $1 and this membership can also be cancelled at any time. There is no limit on the amount of photos you can download. You can literally download as many images as you like, for $1 each. The price stays the same no matter how many images you purchase. If you purchase an image but don’t download it right away, your credits will not expire. They will carry on to the next month.
Dollar Photo club offers two licensing options. The stand license covers all commercial and editorial uses but limits print and merchandise products. The extended license offers unlimited print runs and merchandise products.
Dollar Photo Club Review Summary
It is no secret that images are extremely valuable in marketing. Use of photos brings more attention to your message. More attention equals more leads and essentially more business. Dollar Photo Club offers a big bang for your buck. At $1 per image you can’t beat the price of membership. With membership you have access to millions of high resolution images that can be found and utilized very simply. With a photo bank of over 25 million images the options are endless. There is huge potential to be creative and find images to complement all of your marketing. DPC prides itself on its variety, simplicity and exclusivity. If you’re looking for a stock photo resource, Dollar Photo Club should be at the top of your list.
PS: If you are into videos then check out this.